Heraldic trade cards

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Heraldic collector's items catalogue > Heraldic trade cards
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Heraldic Trade Cards

Trade cards are defined as cards and (larger) stamps (hard paper, cardboard, silk) issued by non-tobacco companies worldwide. Similar cards issued by tobacco companies are generally referred to as Tobacco cards or Cigarette cards. For postage-like stamps (cinderellas) see here, these have not been issued by companies as advertisement and are thus not considered trade cards.

Trade cards were very popular between 1920-1940, but have been issued since the 1860s until today. During the years many heraldic trade cards have been issued, an overview of known series is provided in this part of the site.

Sometimes a similar design was issued by more companies, sometimes even in many different countries.

Series by multiple companies

Armes des Villes de France issued by:
C. Beriot
Guérin Boutron
Félix Potin
Docteur Franck
La Grande Trappe
La Kabiline
Joseph Lervilles
Alcide Picard
Extract Picard
Bourgeois and Labbe
Cardon-Duverger
Macon.gb.jpg
Arms, Flags and Types of Nations issued by:
Aecht Hauswaldt (coffee surrogate)
Alex Meijer & Co (coffee and tea)
Avis (sanding powder)
Van Baerle & Sponnagel (soaps)
W. v.d. Bend (breakfast cakes)
Berliner Chichorien Fabrik A.G. (coffee surrogates)
Bethge & Jordan (chocolate and coffee surrogate)
Brauschweiger Aktien-Cichorien-Fabrik (coffee surrogate)
Brunonia (sewing machines)
H. De Bruin (Cakes and pastry)
Chocolaterie Moderne Amsterdam (chocolate)
Cope's (cigarettes)
Diamantine (shoecream)
Dobbelmann (soap)
Francken (chocolate)
Ferd. Fuesers (coffee)
Honig (maizena)
De Jong (coffee)
J.G. Karstel (grocers)
F. Lieftinck, Groninger Tabak (tobacconists)
De Mercuur (grocers)
Keg (tea)
W. Lapair (beer, wines and spirits)
Natrogat (coffee flavours)
Pfund (dairy)
Riquets (chocolate, tea)
Scheuer's (coffee flavour)
Ufficio di Controllo e Verifica
Unitas (chocolate)
Verkouw & Stokhuyzen (grocers)
Victoria (chocolate)
Georg Vollmer (grocer)
Waschmeister (washing powder)
J.G. Weiss (coffee surrogates)
J.W. Zimmer (De Drie Fleschjes; beer, wines and spirits)
A. Zuntz sel Wwe. (coffee)
Unknown : Flaggenspiel (game)
Aftn.aftn.jpg
Arms and Flags issued by:
Honig
Kraepelien & Holm
Neelmeijer
Smith
Van Dijk
Paul Kaiser
Erven Joh. W. Meyer
Rusland.honig.jpg
Villes Décorées de France issued by:
C. Beriot
Bleu Richter
Stquentin.beriot.jpg
Arms and flags of countries issued by:
La Boule de Laine (France)
Thorvald Nielsen (Denmark)
Trude Karstens (Denmark)
Kaffeforetningen Mokka (Denmark)
Johnny Pedersen (Denmark)
Italy.afc.jpg

Series by individual companies

Aecht Franck (German arms)
Hessen.aef.jpg
Bünting (German cities)
Koln.bun.jpg
Ellsa (French cities)
Bordeaux.elssa.jpg
Fassi (Italian cities)
Zara.fassi.jpg
Gartmann (Arms and diamonds)
Persia.gart.jpg
Lindt and Sprüngli (Herladry series)
2450.lsp.jpg
Lonka (Belgian cities)
Ranst.lonka.jpg
Lyons (UK Counties)
Aberdeen.lyons.jpg
Nordisk Handelskalender (Danish cities)
Ribe.nhk.jpg
NOVA (French provinces)
Poitou.nova.jpg
La Nueva España (Spanish cities)
Gozon.nue.jpg
Olida (French provinces)
Lorraine.olida.jpg
Pascall's (UK town arms)
Brighton.pasc.jpg
Paul Renard-Les Ducs
Angoumois.ducs.jpg
Paul Renard-Le Petit Fermier (French provinces)
Angoumois.lpf.jpg
Chocolat Pupier (French cities and national flags and arms)
Toulouse.pup.jpg
Reeser Maraginefabrik (German and European States)
Lubeck.rees.jpg
Siegerin Margarine (German cities)
Nurnberg.sieg.jpg
Stollwerck (German cities)
Koln.sw.jpg
Suchard (French regions)
Anjou.suc.jpg
Tarraga y El Castillo (Spanish provinces)
Segovia.tyc.jpg
D.C. Thomson & Co, Ltd (UK cities)
Plymouth.tho.jpg
La Tour - Cadet Roussel (French cities)
Grenoble.tcr.jpg
Union Chocolate series (French cities)
Belfort.union.jpg
Wesenberg (German guilds)
Guilds1.wes.jpg
Unknown (German) (Arms of cities)
Kolberg.unk1.jpg
Unknown (German) 2 (Arms of cities)
Waldeck.unk2.jpg
Unknown (Multilingual) (Arms of cities)
Rotterdam.unk3.jpg
Individual heraldic trade cards and stamps
Wychgel1.trade.jpg