Heraldic trade cards
Trade cards are defined as cards and (larger) stamps (hard paper, cardboard, silk) issued by non-tobacco companies worldwide. Similar cards issued by tobacco companies are generally referred to as Tobacco cards or Cigarette cards. For postage-like stamps (cinderellas) see here, these have not been issued by companies as advertisement and are thus not considered trade cards.
Trade cards were very popular between 1920-1940, but have been issued since the 1860s until today. During the years many heraldic trade cards have been issued, an overview of known series is provided in this part of the site.
Sometimes a similar design was issued by more companies, sometimes even in many different countries.
Multinational Series
| Arms, Flags and Types of Nations issued by over 150 companies in at least 8 countries (Austrian-Hungarian Empire, Germany, Belgium, Netherlands, UK, Spain, Italy, USA...) |  |
Arms and flags of countries issued by (at least):
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Belgium
's Lands Glorie
(Belgian)
Lonka
(Belgian cities)
Plaza and Métropole Hotels (Belgian municipal arms)
Brazil
Eucalol
(Brazilian arms)
Denmark
Nordisk Handelskalender
(Danish cities)
France
Armes des Villes de France issued by:
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Auguste Boyer
(French arms)
Cantaloup-Catala
(French regions)
Ellsa
(French cities)
Epargne Scolaire (European cities)
NOVA
(French provinces)
Olida
(French provinces)
Paul Renard-Le Petit Fermier
(French provinces)
Chocolat Pupier
(French cities and national flags and arms)
Suchard
(French regions)
La Tour - Cadet Roussel
(French cities)
Union Chocolate series
(French cities)
Germany
Aecht Franck
(German arms)
Alpursa
(German arms)
Bünting
(German cities)
Emmerlinge
(German cities and countries)
Gartmann
Arms and Diamonds
Gartmann
Arms of German guilds
Reeser Maraginefabrik
(German and European States)
Siegerin Margarine
(German cities)
Stollwerck
(German cities)
Unknown (German)
(Arms of cities)
Unknown (German) 2
(Arms of cities)
Unknown (Bavaria)
(Arms of Bavarian regions)
Italy
Fassi
(Italian cities)
Italian city cards
(Arms of Italian cities)
Netherlands
| Arms and Flags Series issued by:
Several small companies in the Netherlands, as well as postcards and tobacco cards in the UK |
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VéGé
(Countries, capitals and provinces))
Spain
Caramelos Fisas
(Spanish provinces)
La Nueva España
(Spanish cities)
Tarraga y El Castillo
(Spanish provinces)
Switzerland
Lindt and Sprüngli
(Heraldryseries)
United Kingdom
Pascall's
(UK town arms)
D.C. Thomson & Co, Ltd
(UK cities)
Ty-Phoo colonial series
(UK colonies)
Unknown (British)
(Arms of British Colonies)
Unknown
Unknown (Multilingual)
(Arms of cities)
